Case Study Analysis Example | Topics and Well Written Essays - 1500 words - 3

Analysis - Case Study Example He was also to pay the interest with respect to terms of the interest of 12% as they had agreed. Sue has every right under the law of pursuing the money Peter owes her. According to the terms of their agreements, Peter was supposed to clear Sue’s debt by 1st of July. Since the date that Peter was expected to settle the debt had come, Sue had a legal right to request Peter to pay the cash he owed Sue (Emerson 2004, p.18). Similarly, Peter had the responsibility of honoring the terms of their agreement. If Peter would fail to honor this agreement, Sue has a legal right to pursue Peter to settle the debt through the legal processes. However, it was wise for Sue to contact Peter and ask him to settle the debt. If Peter fails to honor the agreement, Sue has every right and ground to follow the legal process so that she can be paid her debt. The legal process entails even suing Peter. The bottom line of this issue is Sue as the lender has every right to request Peter to settle the remaining debt (MacIntyre 2010, p.13). Similarly, Peter has the responsibility of honoring their agreement by paying Sue 5,000 that remained as well as the interest. On this scenario, Peter has repaid Sue the sum of 25,000 only. This implies that he has paid the principal amount only less the interest. This is contrary to their agreement. Peter was supposed to pay both the principal amount and interest on 1st July. This implies that he has breached the agreement they had made. As per the rights of the lender encompassed in the common business law, an agreement is a contract (Keenan and Riches 2009, p.37). Once the two have entered in a contract, it is unlawful to breach the contract. Peter failing to pay the interest is breaching the contract between him and Sue. According to the common business laws, breaching of a contract is an offense. This is implies that when it comes to contract breaching one is liable of facing the

High School vs College Essay Example for Free

High School vs College Essay A good education is an important part of one’s life. To achieve a good education, one should attend both high school and college. Although some people think high school has a lot in common with college, I find them to be very different. After graduating from high school, I enrolled into college and noticed that there are many differences between them. A few of these differences include the amount of work given to the students, and the attitude and responsibilities of the teachers and students as well. First of all, high school is the first step to a higher level of learning. This place equips us with the proper knowledge needed in order to survive college and other higher levels of learning. The topics being taught in high school are generalized in basic Math, Science, English, foreign languages, and many other subjects. The students are more relaxed and their responsibilities are not that complicated and heavy in a sense that there are fewer requirements and their due dates are not immediate. High schools have been criticized for not giving enough homework or assignments to its students. The main contrast between the two educational institutions is the workload that is given to the students by the teachers. While I was attending high school, I could go days without having any homework during the entire week. High schools are characterized for assigning a single homework assignment or task per class or even per day. On other hand, there are many ways in which the attitudes of the teachers in high school differ from the attitudes of the teachers in college. In high school, the majority of the teachers seem to be stricter and have more rules for the students to follow. High school teachers are responsible for making sure each student obeys those rules to the fullest extent and carry out disciplinary ac tions for those who do not obey them. One example in which a teacher has taken on a disciplinary action was when students were tardy or skipped their scheduled class, the students usually received detention along with an F for the day. I have also noticed high school teachers have strict rules to obey given to them by a higher authority. These rules include no eating or drinking in class, and sometimes not even chewing gum. Another way in which the attitude of the teachers differ is that in high school the teachers seems to be more responsible for what they say and have to make sure they do not curse or say something that can offend a student. If a high school teacher offends a student, the  student has the privilege to complain to the principal, and most of the time the teacher has to take full responsibility. Furthermore, the attitude of students in high school and college also differs greatly in ways such as their dedication to schoolwork and to learning. High school students believe they most attend to class because they are being forced by the law or because their parents insist them to attend, and not because it helps for their future. The majority of high school students start the school year with excitement, but as the time goes, they become frustrated and bored. They begin questioning why they are in school, or what the purpose of doing homework is. While I was in high school, I had the opportunity to notice that many students prefer to goof during class time rather than doing their assignments. For the most part, high school students do not take their courses as seriously as they should. Moreover, there is always a class clown or someone tending to sleep, or even carrying a private conversation with other classmates during lectures. In contrast to high school, college is very specific and cautious about studying. In college, I was told by one of my instructors that a college student is expected to study for three hours a week, per credit. The subjects a student will learn and discuss are much more specific since you finally chose a career path you will take in the future. College students are notorious more mature, but also more responsible causing their workload to be more complex and heavier. Responsibility encourage changed for the simple fact that the curriculum is much more tedious and complicated due to the detailed topics that are discussed regarding your chosen career path. A college student may be given several tasks or homework assignment to do all that the same time for one class. For example, as a college student I have been given several pages to read from a text and a seven hundred word paper as well. Although colleges requires attendances and many of them try to enforce it; some teachers do not. While I am attending college, I am now able to see the difference between how there are some teachers who feel it is the students responsibility to come to class or not. If a student chooses to skip the class, the teacher will rarely say something to the student. However, even if colleges instructors are considered more flexible than any other teachers, students usually get an F for the day in which they are absents. Colleges provide a huge variety of freedom and independence to its students  because they believe students should be mature enough to make their own decisions on whether to attend a class or not. In contrast to high school teachers, college instructors are even able to say almost anything they want regardless of whether it offends someone or not such as in the occasion when a college instructor said, We dont need more black people around here during one of his lectures. By the time students get accepted at colleges, most of them already know their educational goals. Through my time spent in college I have realized students have the mindset to succeed in college because they want to be able to achieve their goals. People who decide to attend to college are working towards obtaining a higher level degree, and not just to play around on campus, or to waste their time pretending to pay attention. This is a higher level of learning, thus, requiring more time, and effort as well as devotion to studies. High school and college are very important in the educational processes because often one cannot get a good job without a well-developed education. This education frequently comes from having a high school diploma and a college degree. Although high school and college carry some of the same features; they also have several differences between them. Some of the ways which high school and college differ include the amount of work given to the students, the teachers’ attitudes and responsibilities, and the students’ attitudes and responsibili ties as well. High school and college play important parts in the lives of many people although they may be thought as similar, they also differ in several ways.

Moringa Oleifera Health Benefits and Nutrition

Moringa Oleifera Health Benefits and Nutrition According to Dr. Lydia M. Marero of the Food and Nutrition Research Institute of the Philippines, Moringa oleifera is one of the worlds most useful plants. It is used as food, effective water treatment, antibiotic, source of oil, and coagulant for turbid waters. Moringa Oleifera has several health benefits that are one of the reasons why it is named the Miracle Tree and the Tree of Life in many cultures. People benefit from Moringa Oleifera both in terms of prevention and healing. Moringa Oleifera is nutritious, natural and energizing. The immature pods are the most valued and widely used of all the tree parts. The pods are extremely nutritious, containing all the essential amino acids along with many vitamins and other nutrients. The immature pod can be eaten raw or prepared like green peas or green beans, while the mature pods are usually fried and possess a peanut-like flavor. The pods also yield 38 40% of non-drying, edible oil known as Ben Oil. This oil is clear, sweet and odorless, and never becomes rancid. Overall, its nutritional value most closely resembles olive oil. The root is used as pickle. The leaves are eaten as greens, in salads, in vegetable curries, as pickles and for seasoning. The Bark can be used for tanning and also y ields a coarse fiber. The flowers, which must be cooked, are eaten either mixed with other foods or fried in batter and have been shown to be rich in potassium and calcium. Moringa Oleiferas on Dr. Oz Show These are some of the uses of Moringa Oleifera: Moringa Oleifera for Diabetes Relief Moringa Oleifera for Healthy Skin Moringa Oleifera for Nutrition Moringa Oleifera to sleep better Moringa Oleifera for decreased depression and anxiety Moringa Oleifera  contains more than 92 nutrients and 46 types of antioxidants. Moringa leaves contain all the essential amino acids to build strong healthy bodies. Moringa  is said to cure about three hundred diseases and almost have all the vitamins found in fruits and vegetables. Even in larger proportions. With all the health benefits of this miracle herb, it can easily be termed as the most nutritious herb on Earth. There are no side-effects which also has tried, tested, documented and proved evidence to support the same. Some Facts about Moringa Moringa has following properties: 92 Nutrients 46 Antioxidants 36 Anti-Inflammatories 18 Amino Acids, 9 Essential Amino Acids Nourishes The  Immune System Supports Normal Glucose Levels Natural Anti-Aging Benefits Provides Anti-Inflammatory Support Promotes Healthy Digestion Promotes Heightened Mental Clarity Boosts Energy Without Caffeine Encourages Balanced Metabolism Promotes Softer Skin Provides Relief From Acne Supports Normal Hormone Levels Few Nutritional Value of Moringa Gram-for-gram comparison of nutritional data: 2 times -the Protein of Yogurt 3 times the Potassium of Bananas 4 times the Calcium of Milk 4 times the Vitamin A of Carrots 7 times -the Vitamin C of Oranges The Vitamin and Minerals Component of Moringa  Leaves and Pods Vitamins are soluble either in water or in lipids. They help regulate almost all physiological processes in the body. When any vitamin is absent from the diet the body begins to show signs of deficiency. Minerals are also essential for our health; they are used by our body for building tissues such as bones, teeth, muscles. Some minerals are components of enzymes and help to regulate metabolic function of the body. Lack of minerals in diet can impair normal functioning of the body and may lead to a number of disease. Without enough calcium and phosphorous our bones fail to grow properly. The detail of vitamins and minerals in Moringas fresh dried leaves and its pod are presented in the following tables. Table No. 1: Moringa Oleifera Pods [Raw] Nutritional Value Per 100  g (3.5  oz) Energy 26  kcal Fat 0.10 g Carbohydrates 3.7 g Protein 2.50 g Dietary fiber 4.8 g Water 86.90 g Vitmans Vitamin A equiv. 0.11 mg Calcium 30 mg Thiamine (vit. B1) 0.05 mg Iron 5.3 mg Riboflavin (vit. B2) 0.07 mg Magnesium 24 mg Niacin (vit. B3) 0.20 mg Manganese 0.25 mg Pantothenic acid (B5) 0.79 mg Phosphorus 110 mg Vitamin B6 0.12 mg Potassium 259 mg Folate (vit. B9) 44 ÃŽÂ ¼g Sodium 42 mg Vitamin C 120.0 mg Zinc 0.45 mg Source: USDA Nutrient Database Table No. 2: Moringa Oleifera Leaf Nutrient Composition Calories Fresh Leaves (Value/100g):  92 cal Dried Leaves (Value/24g):  49 cal Macronutrients Protein Fresh Leaves (Value/100g):  6.70 g Dried Leaves (Value/24g):  6.5 g Fat Fresh Leaves (Value/100g):  1.70 g Dried Leaves (Value/24g):  0.55 g Carbohydrates Fresh Leaves (Value/100g):  12.5 g Dried Leaves (Value/24g):  9.2 g Micronutrients Carotene (Vit.A) Fresh Leaves (Value/100g):  6.78 mg Dried Leaves (Value/24g):  4.54 mg Thiamin (B1) Fresh Leaves (Value/100g):  0.06 mg Dried Leaves (Value/24g):  0.63 mg Riboflavin (B2) Fresh Leaves (Value/100g):  0.05 mg Dried Leaves (Value/24g):  4.92 mg Niacin (B3) Fresh Leaves (Value/100g):  0.8 mg Dried Leaves (Value/24g):  1.97 mg Vitamin C Fresh Leaves (Value/100g):  220 mg Dried Leaves (Value/24g):  4.15 mg Calcium Fresh Leaves (Value/100g):  440 mg Dried Leaves (Value/24g):  480.72 mg Copper Fresh Leaves (Value/100g):  0.07 mg Dried Leaves (Value/24g):  0.14 mg Fiber Fresh Leaves (Value/100g):  0.90 g Dried Leaves (Value/24g):  4.61 g Iron Fresh Leaves (Value/100g):  0.85 mg Dried Leaves (Value/24g):  6.77 mg Magnesium Fresh Leaves (Value/100g):  42 mg Dried Leaves (Value/24g):  88.32 mg Phosphorus Fresh Leaves (Value/100g):  70 mg Dried Leaves (Value/24g):  48.96 mg Potassium Fresh Leaves (Value/100g):  259 mg Dried Leaves (Value/24g):  329 mg Zinc Fresh Leaves (Value/100g):  0.16 mg Dried Leaves (Value/24g):  0.79 mg Source: The National Academies Press Amino Acids: The foundation of our body Our bodies need twenty different amino acids or proteins that are the building blocks for a healthy body. Nonessential amino acids are those that the body can synthesize for itself, provided there is enough nitrogen, carbon, hydrogen, and oxygen available. Essential amino acids are those supplied by the diet.   They must be consumed as the human body either cannot make them at all or cannot make them in sufficient quantity to meet its needs. Of the 20 amino acids required by our bodies, eleven of them are nonessential and nine are essential. Functions of Amino Acids: Proteins act as enzymes, hormones, and antibodies. They maintain fluid balance and acid and base balance. They also transport substances such as oxygen, vitamins and minerals to target cells throughout the body. Structural proteins, such as collagen and keratin, are responsible for the formation of bones, teeth, hair, and the outer layer of skin and they help maintain the structure of blood vessels and other tissues. Enzymes are proteins that facilitate chemical reactions without being changed in the process. Hormones (chemical messengers) are proteins that travel to one or more specific target tissues or organs, and many have important regulatory functions. Insulin , for example, plays a key role in regulating the amount of glucose in the blood. The body manufactures antibodies (giant protein molecules), which combat invading antigens. Antigens are usually foreign substances such as bacteria and viruses that have entered the body and could potentially be harmful.If these critical components for a healthy body are not provided as part of a healthy diet, the body will look for other sources for them.   This can include breakdown of our organs, leading to chronic problems such as liver and kidney problems, diabetes and heart disease among others. Moringa as a Food Moringa is considered a complete food as it contains all of the essential Amino Acids required for a healthy body.  The dried leaf is a nutritional powerhouse and contains all of the following Amino Acids. Ann Hirsch, PhD One of the things that impress me most about Moringa is the fact that it has the full complement of the essential amino acids those humans beings need-there are nine of them that we cannot synthesize, so we have to get them from our food. Ann Hirsch, PhD, Professor of Botany at University of California Los Angeles Malnutrition In developing tropical countries, Moringa trees have been used to combat malnutrition, especially among infants and nursing mothers. Three non-governmental organizations in particular Trees for Life, Church World Service and Educational Concerns for Hunger Organization advocate Moringa as natural nutrition for the tropics. Leaves can be eaten fresh, cooked, or stored as dried powder for many months without refrigeration, and without loss of nutritional value. According to Optima of Africa, Ltd., a group that has been working with the tree in Tanzania, 25 grams daily of Moringa Leaf Powder will give a child the following recommended daily allowances: Protein 42%, Calcium 125%, Magnesium 61%, Potassium 41%, Iron 71%, Vitamin A 272%, and Vitamin C 22%. These numbers are particularly astounding; considering this nutrition is available when other food sources may be scarce. Moringa as medicine Scientific research confirms that these humble leaves are a powerhouse of nutritional value. The Moringa tree has great use medicinally both as preventative and treatment. Much of the evidence is anecdotal as there has been little actual scientific research done to support these claims. Indias ancient tradition of ayurveda says the leaves of the Moringa tree prevent 300 diseases. One area in which there has been significant scientific research is the reported antibiotic activity of this tree. Moringa and cancer Findings of a study made in India, which were used as the basis of many news reports on malunggay as a wonder plant, states that moringa contains anti-cancer compounds (phytochemicals) that help stop the growth of cancer cells. Moringa is said to be effective in treating ovarian cancer, among a host of other diseases like arthritis, anemia, heart complications, kidney problems, scurvy, asthma, and digestive disorders (ulcer, gastritis, diarrhea, dysentery). Another area of folklore which research supports is in cancer treatment. Moringa species have long been recognized by folk medicine practitioners as having value in the treatment of tumors. Studies examined certain compounds for their cancer preventive potential. Recently two of these compounds were shown to be potent inhibitors of activation of lymphoblastoid (Burkitts lymphoma) cells. One of these compounds also inhibited tumors in mice bred to be prone to tumors. In another study, Bharali and colleagues examined skin tumor prevention following ingestion of drumstick (Moringa seedpod) extracts. Liver and Moringa Moringa has been observed by scientists to contain unique compounds and enact mechanisms that help purge the liver of these toxins and even reverse the damage that they cause. Silymarin is a flavonoid or specialized molecule found in moringa that has been shown to help reduce the effects of hepatoxins on the liver, improving its resiliency. It also protects the liver from the toxic effects. Moringa has also been observed to be an effective treatment against a wide array of liver diseases, such as both chronic and acute hepatitis, cirrhosis of the liver, fatty degeneration of the liver, and the metabolic liver disease brought about by alcohol and drug use. This is because moringa not only stops the toxicity that causes these diseases, but also helps reverse it. On its own, the liver is a very resilient organ, able to regenerate its cells and grow back even after over half of it is destroyed or removed. Moringa accelerates this regeneration process by about four times the normal speed, eventually helping the liver regain full functionality. Water purification After the oil is extracted from the pods, the seed-cake remaining contains the active components for removing turbidity (solid particles) from water. Because bacteria adhere to the solids, this seed-cake also effectively removes bacteria. At the Thyolo Water Treatment Works in Malawi, Africa, two researchers from the University of Leicester, England, have worked on substituting moringa seeds for alum to remove solids in water for drinking. Conclusions This tree is truly a Miracle Tree offering hope; nutritionally, medicinally and economically to devastatingly poor 3rd world countries. It has just recently begun being used as a supplement in a juice form and in powdered leaf tablets. We are not talking about believing us, the data is already out there to show the benefits of Moringa Oleifera.What has been missing, so far, is the willingness to create awareness about this. In our local language it is called SOHANJNA References: Broin M (2006). The nutrient value of Moringa oleifera Lam. leaves: What can we learn from figure? 2006 Moringa news work shop. http://www.moringanews.org/doc/GB? Posters?Broin_poster.pdf. accessed 18/05/2010. Fahey JW (2005). Moringa oleifera: A review of the Medical evidence for its nutritional, Therapeutic and prophylactic properties. Part 1. http://www.TFLjournal.org/article.php /20051201124931586. accessed 15/03/2010 Anjorin TS, Ikokoh P, Okolo S (2010). Mineral composition of Moringa oleifera leaves, pods and seeds from two regions in Abuja, Nigeria. Int. J. Agric Biol., 12: 431-434. Anwar F, Sajid L, Muhammad A, Anwarul HG (2007). Moringa oleifera: A Food plant with Multiple Medicinal Uses. Phytother. Res., 21: 17-25. Foidl N, Makkar HPS, Becker K (2001). The Potential of Moringa oleifera for Agricultural and industrial uses. What development potential for Moringa products? October 20 th- November 2nd 2001. Dar Es Salaam. Fuglie LJ (2001). Combating malnutrition with Moringa. In: Lowell Fugile, J.(Ed), The Miracle Tree: The Multiple Attributes of Moringa. CTA Publication, Wageningen, The Netherlands, pp. 117-136. Gidamis AB, Panga JT, Sarwatt SV, Chove BE, Shayo NB (2003). Nutrients and anti-nutrient contents in raw and cooked leaves and mature pods of Moringa oleifera, Lam. Ecol. Food Nutr., 42: 399-411. Babu S (2000). Rural nutrition interventions with indigenous plant foods-a case study of vitamin A deficiency in Malawi. Biotechnol. Agron. Soc. Environ., 4(3): 169-179. Barminas JT, Charles M, Emmanuel D (1998). Mineral composition of non-conventional vegetables. Plant Food Hum. Nutri. 53: 29-36.

Importance of Nothing in Shakespeares King Lear Essay examples -- Kin

Importance of Nothing in William Shakespeare's King Lear    The Tragedy of King Lear has many important themes. One major theme concerns "nothing." The main focus around the discussion of "nothing" is that "nothing" is a many things. Nothing is what binds everything. The first mention of "nothing" is when King Lear asks his daughters to profess how much they love him. The eldest daughters shower compliments upon him tickling his ears. Yet the Lear's favorite daughter Cordelia will only speak the truth. When asked what she can say to gain her a portion of land better than her sisters, she replies, "Nothing, my Lord" (1.1. ) He exclaims, "Nothing!" (1.1. ) and she responds, "Nothing" (1.1. ). Lear's answers, "Nothing will come of nothing" (1.1. ) As he voices this, he has made something of nothing. Lear takes offense in a true and honest answer. Cordelia's "nothing" will blossom into something tremendous. This is the cause of Kent's banishment and her hasty marriage to the Prince of France. In 1.4, the Fool rattles off a teaching to Lear. Kent (in disguise) says his spee...

Discuss the Purpose and Function of Art Essay

What is the purpose and function of art? Art plays a large role in our everyday life. It has a heavy impact on our different cultures countries around the world. With the different countries there are different forms of art. These forms of art are some people lives. Some people enjoy art as a hobby; some make a living from art. It is just involved in so many of our daily lives. Art enhances our creativity. It also allows your curiosity explore. For the fact that art is so versatile everyone can learn, enjoy art for what it means to them. There are many functions and purpose of art like for instance. The beauty of art most arties paint with their religion and or there believes rather if they are Catholic or Christen. Many artiest paint what they see, also painters paint with a certain design to these paintings. For example there will be a letter in a painting showing there artiest initial or of a loved one shadowing to a citrine side showing that this is his work like a signature. The oldest purpose of art is a vehicle for religious ritual. From prehistoric cave paintings to the modern day churches, art has served religion. In traditional societies even today, the primary purpose of art is religious or ceremonial. Some arties desire to give form to their spiritual belief is especially apparent in the translation for Christians and religion. Artist express what god is to them and how they in vision him. For example, In the work of art the Magical Figure with the nails in the sculpture represents everything that person has done bad in their life to others, they will receive the same pain inflicting on them when the pass on to the next life. Some were said to pursue withes, thieves, and adulterers at night. Some Magical figures stand up straight, the raised right is for it to hold some type of weapon, and the holes in its stomach represented contained medicine that was magical. Art is a simple means of recording of visual data, telling the truth about what they see. In time, the artists began in various ways to challenge the basic idea of what it is for an image to be true or real. But the art of seeing is not a simple matter of our vision making a divert recording of reality seeing both the physical process the arties sees many different things as in the light things that no other average person during the day or night many painters see things like fear, desire, emotions and beliefs when u look for that I will find yourself capturing that certain moment in life. Art can also be seen as creating beauty. The idea of beauty, like that of truth, is challenged by the modern era. At one time artist were expected to portray perfection, lofty and noble ideas of beauty. For example, the Apollo Belvedere if the artist would have messed up just a little then the whole sculpture would have been ruined and they would have to scrap it and start all over again. Art is also used as a form of storytelling with powerful meanings. For example, the lower nine panels of the lancet window in the west front Chartres Cathedral it shows a story telling of the Virgin Mary giving birth to Jesus and the three wise men as well others. Art gives off intense emotion. The power of art can be seen in literal ways in the capturing of facial expression and body language. Certain religious art, the work of expressionist such as Munch are charged with powerful emotions. Picasso, in works such as Les Demoiselles d’ Avignon and The Seated Bather is able to communicate intense emotion, by giving form to his tormented feelings toward females. Americans viewing all groups of art ask themselves the same questions, what is the purpose of this particular work of art? What is my relation to the work and why? We ask ourselves every day why this? Anyway one of the primary functions of art is to interpret the subject matter at hand. Subject matter does not change much over time, and new subject matter has evolved, the human condition, nature, and events still continue to capture the attention of artists.

Steps in Making Business reports

The importance of the report determines the kind of effort called for: – the amount of research – the length of the report – time spent in writing it to the importance of the subject – use of the report It is important that your readers to be identified, so that the style, format, and the tone of the report may be determined. Tone refers to the total emotional and intellectual effect of a passage of writing. Since tone reflects to feelings, the business report writer must take care that he does not cloud his purpose in writing the report with his emotions. The reader of the report must also be sensitive to the tone of the report. The following generalizations about tone may be considered in writing the report: 1. Reports that travel upward, especially to top management, generally, are written in a more formal tone than those that travel laterally or downward. 2. Reports circulates outside the company are usually more formal in tone than those kept within t he â€Å"family' for internal use. 3.Be generous with headings because report. 2. Words used must be simple 3. Sentences and paragraphs must be short 4. Coherence – provides transitional words between sentences and paragraphs which are expressed as therefore, yet, however, in addition to 5. Margins should be consistent throughout the report, and double spaced for easier reading 6. Illustrations (maps, tables, graphs, drawings, diagrams) give a clear presentation of data especially if any figures are used. After the first draft has been written and edit the report for mechanical errors or errors of facts.Are words correctly spelled? Do ideas relate to one another? Is the right word used? Here are a few examples to show how proper editing results in clarity and conciseness: Original: Sales for the month of July were, by and large, higher than they were for a similar period last year, but the difference is not appreciably so, at least to the extent where one might now consider sitting on â€Å"his success† so to speak. As a matter of fact, the increase was only approximates 4. 5% over last year's sales which were Just average for the industry.Edited: Sales for the month of July were approximated only 4. 5 percent higher than in the similar period last year. Although this is an improvement, it is not impressive and one should make every effort o increase this figure in the future. Original: The business executive has many duties to carry through in business nowadays. He is often called upon to make decisions involving the expenditure of funds, future corporate and movement of human resources. He must also attend many kinds of meetings which are professional in nature and scope.Moreover, he has counseling duties to his subordinates. And on some occasions he must serve as the company's representative to community groups. These are only few of the many tasks hat the modern business executive is expected to carry through. Edited: Today's modern business executive has many duties to perform. Some of these are: 1 . Decision making for the expenditure of funds, for corporate planning, and for the movement of personnel. 2. Attendance in professional meetings. 3. Counseling of subordinates. 4. Serving as the company representative to community groups.

How George Carlins Filthy Words Gave the Govern Essays

How George Carlin's Filthy Words Gave the Govern Essays How George Carlin's "Filthy Words" Gave the Government the Power to Regulate ARTS How George Carlin's "Filthy Words" Gave the Government the Power to Regulate What We Hear on the Radio The FCC v. Pacifica Foundation: GOVERNMENT REGULATIONS ON RADIO BROADCASTING In 1978 a radio station owned by Pacifica Foundation Broadcasting out of New York City was doing a program on contemporary attitudes toward the use of language. This broadcast occurred on a mid-afternoon weekday. Immediately before the broadcast the station announced a disclaimer telling listeners that the program would include "sensitive language which might be regarded as offensive to some."(Gunther, 1991) As a part of the program the station decided to air a 12 minute monologue called "Filthy Words" by comedian George Carlin. The introduction of Carlin's "routine" consisted of, according to Carlin, "words you couldn't say on the public air waves."(Carlin, 1977) The introduction to Carlin's monologue listed those words and repeated them in a variety of colloquialisms: I was thinking about the curse words and the swear words, the cuss words and the words that you can't say, that you're not supposed to say all the time. I was thinking one night about the words you couldn't say on the public, ah, airwaves, um, the ones you definitely wouldn't say, ever. Bastard you can say, and hell and damn so I have to figure out which ones you couldn't and ever and it came down to seven but the list is open to amendment, and in fact, has been changed, uh, by now. The original seven words were shit, piss, fuck, cunt, cocksucker, motherfucker, and tits. Those are the ones that will curve your spine, grow hair on your hands and maybe, even bring us, God help us, peace without honor, and a bourbon. (Carlin, 1977) A man driving with his young son heard this broadcast and reported it to the Federal Communications Commission [FCC]. This broadcast of Carlin's "Filthy Words" monologue caused one of the greatest and most controversial cases in the history of broadcasting. The case of the FCC v. Pacifica Foundation. The outcome of this case has had a lasting effect on what we hear on the radio. This landmark case gave the FCC the "power to regulate radio broadcasts that are indecent but not obscene." (Gunther, 1991) What does that mean, exactly? According to the government it means that the FCC can only regulate broadcasts. They can not censor broadcasts, that is determine what is offensive in the matters of speech. Before this case occurred there were certain laws already in place that prohibited obscenity over radio. One of these laws was the "law of nuisance". This law "generally speaks to channeling behavior more than actually prohibiting it."(Simones, 1995) The law in essence meant that certain words depicting a sexual nature were limited to certain times of the day when children would not likely be exposed. Broadcasters were trusted to regulate themselves and what they broadcast over the airwaves. There were no specific laws or surveillance by regulatory groups to assure that indecent and obscene material would not be broadcast. Therefore, when the case of the FCC vs. Pacifica made its way to the Supreme Court it was a dangerous decision for the Supreme Court to make. Could the government regulate the freedom of speech? That was the ultimate question. Carlin's monologue was speech according to the first amendment.(Simones, 1995) Because of this Pacifica argued that "the first amendment prohibits all governmental regulation that depends on the content of speech."(Gunther, 1991) "However there is no such absolute rule mandated by the constitution," according to the Supreme Court.(Gunther, 1991) Therefore the question is "whether a broadcast of patently offensive words dealing with sex and excretion may be regulated because of its content. The fact that society may find speech offensive is not a sufficient reason for suppressing it."(Gunther, 1991) The Supreme Court deemed that these words offend for the same reasons that obscenity offends. They also state that "these words, even though they had no literary meaning or value, were still protected by the first amendment."(Gunther, 1991) So what does this mean to the American public? This decision gave government the power to regulate, whereas it did not before. Broadcasting, out of all forms of communication, has received the most limited protection of the first amendment. There are two main reasons why. First, "the broadcast media have established a uniquely pervasive presence in the lives of all Americans."(Gunther, 1991) Airwaves not only confront the public but also the citizen. They can come into our homes uninvited

Margaret Sanger Biography - Birth Control Advocate

Margaret Sanger Biography - Birth Control Advocate Known for: advocating birth control and womens health Occupation: nurse, birth control advocateDates: September 14, 1879 - September 6, 1966 (Some sources, including Websters Dictionary of American Women and Contemporary Authors Online (2004) give her birth year as 1883.)Also Known as: Margaret Louise Higgins Sanger Margaret Sanger Biography Margaret Sanger was born in Corning, New York.   Her father was an Irish immigrant, and her mother an Irish-American.   Her father was a free-thinker and her mother a Roman Catholic.   She was one of eleven children, and blamed her mothers early death on both the familys poverty and her mothers frequent pregnancies and childbirths. So Margaret Higgins decided to avoid her mothers fate, becoming educated and having a career as a nurse.   She was working towards her nursing degree at White Plains Hospital in New York when she married an architect and left her training.   After she had three children, the couple decided to move to New York City.   There, they became involved in a circle of feminists and socialists.    In 1912, Sanger wrote a column on womens health and sexuality called What Every Girl Should Know for the Socialist Party paper, the  Call. She collected and published articles as What Every Girl Should Know (1916) and What Every Mother Should Know (1917).   Her 1924 article, The Case for Birth Control, was one of many articles she published. However, the  Comstock Act of 1873 was used to forbid distribution of birth control devices and information. Her article on venereal disease was declared obscene in 1913 and banned from the mails. In 1913 she went to Europe to escape arrest. When she returned from Europe, she applied her nursing education as a visiting nurse on the Lower East Side of New York City. In working with immigrant women in poverty, she saw many instances of women suffering and even dying from frequent pregnancies and childbirths, and also from miscarriages. She recognized that many women attempted to deal with unwanted pregnancies with self-induced abortions, often with tragic results to their own health and lives, affecting their ability to care for their families. She was forbidden under government censorship laws from providing information on contraception. In the radical middle-class circles in which she moved, many women were availing themselves of contraceptives, even if their distribution and information about them were banned by law. But in her work as a nurse, and influenced by Emma Goldman, she saw that poor women didnt have the same opportunities to plan their motherhood. She came to believe that unwanted pregnancy was the biggest barrier to a working class or poor womans freedom. She decided that the laws against information on contraception and distribution of contraceptive devices were unfair and unjust, and that she would confront them. She founded a paper, Woman Rebel, on her return. She was indicted for mailing obscenities, fled to Europe, and the indictment was withdrawn. In 1914 she founded the National Birth Control League which was taken over by Mary Ware Dennett and others while Sanger was in Europe. In 1916 (1917 according to some sources), Sanger set up the first birth control clinic in the United States and, the following year, was sent to the workhouse for creating a public nuisance. Her many arrests and prosecutions, and the resulting outcries, helped lead to changes in laws, giving doctors the right to give birth control advice (and later, birth control devices) to patients. Her first marriage, to architect William Sanger in 1902, ended in divorce in 1920. She was remarried in 1922 to J. Noah H. Slee, though she kept her by-then-famous (or infamous) name from her first marriage. In 1927 Sanger helped organize the first World Population Conference in Geneva. In 1942, after several organizational mergers and name changes, Planned Parenthood Federation came into being. Sanger wrote many books and articles on birth control and marriage, and an autobiography (the latter in 1938). Today, organizations and individuals which oppose abortion and, often, birth control, have charged Sanger with eugenicism and racism. Sangers supporters consider the charges exaggerated or false, or the quotes used taken out of context.

Behaviourists Explain Maladaptive Bbevaviour in Terms

Behaviourism was first developed in the early 20th century by an American psychologist John B Watson, who at the time was working in the field of animal psychology. He believed that all behaviour was observable and therefore scientific, and worked on the principle and study of the association between a stimulus and response. Watson did not deny the existence of inner experiences, but insisted that they could not be studied because they were not observable ) Watson’s stimulus and response theory of psychology claimed that all complex forms of behaviour – emotions, habits etc – are seen as composed of simple muscular and glandular elements that can be observed and measured, and that emotional reactions are learned in much the same way. Watson aimed to prove his beliefs with laboratory experiments, and one of these experiments was known as â€Å" The Little Albert Experiment†. Little Albert was a small young boy of about 18 months of age , Young Albert would sit happily on the floor and play with a white rat. Young Albert did not like loud noises, and on the presentation of the rat, scientists would clang two metal rods together behind Young Albert’s head, which resulted in screaming from young Albert. The result of this â€Å" conditioning† experiment was that Albert came to associate the rat with fear, and on following presentations of the rat, young Albert displayed considerable fear. Around the turn of the 20th century, another American psychologist Edward Lee Thorndike, investigated how animals learn, in one experiment he placed a cat in a â€Å"puzzle box† and measured the time it took to escape. Over a number of trials, the time taken to escape decreased, and from this observation he developed the â€Å"law of (positive) effect†, which states that any behaviour leading to a positive outcome will tend to be repeated in similar circumstances. If we like the consequences of our actions then the actions are likely to be repeated, this ype of learning was known as operant conditioning . Thorndike’s work was developed by such behaviourist’s such as B. F. Skinner. Skinner approach to psychology was scientific, his views came from Darwin’s theories of evolution. Skinner focused on the environment as a cause for human behaviour, he did not think that people acted for moral reasons, believing they reacted in response to their environme nt. For example: a person might do a good thing not for moral reasons, but for the rewards received for the act. Skinner believed that the mental process was irrelevant. To prove his theories skinner invented what is now referred to as the â€Å" skinner box†. This was a small box with a lever mechanism inside that dispensed a food pellet when pressed. Many experiments were done using this box system, and in one of these experiments a rat was rewarded with a food pellet on every press of a lever ( condition A). In another condition ( condition B ) the rat was only rewarded with a food pellet only sometimes when pressing the lever. They found that rat B pressed the lever much more! Why was this? Because the lever pressing was only occasionally rewarded, it took longer to figure out that in no longer worked. Skinner believed that reinforcement is a key concept in behaviourism, that it increases the likelihood that an action will be repeated in the future, however, punishment on the other hand, will reduce the likelihood that an action will be repeated. For example: shouting at a child who is behaving in an irritating way, might in fact lead to the behaviour appearing more frequently. The shouting therefore, is seen as reinforcing( providing attention) rather that punishing. Ivan Pavlov was a Russian physiologist who studied the digestion of dogs, he found that laboratory dogs would salivate at the sight of a food dish, from this he reasoned that the dogs learned an association between the dog bowl and the food it usually contained. In behavioural terms the food ( the unconditioned stimulus or UCS) had been associated with the bowl ( the conditioned stimulus or CS) giving rise to the conditioned response or CR of the dog salivating at the sight of the bowl. In these terms the unconditioned response or UCR would be the dog salivating at the sight of food. In further experiments a bell was continually rung immediately before feeding, Pavlov was able to condition a dog to salivate whenever a bell was rung. After a period of conditioning, Pavlov discovered the dog would salivate at the sound of a bell even if no food was forthcoming, and by pairing the conditioned stimulus of the bell with a light, he could get the dog to salivate at the presentation of the light only, even though the light and the food had never been presented together. This type of conditioning demonstrates how readily behaviour will form predictive associations. This learnt behaviour was called classical conditioning. In terms of human behaviour classical conditioning involves involuntary behaviour such as a fear response, they can be elicited, meaning you can do something that produces an involuntary response. Operant conditioning involves voluntary behaviours. Voluntary behaviours are those that cannot be made to happen, meaning that you cannot get those behaviours until someone carries them out. Behavioural approaches assume that what is learned may be unlearned, and explains why phobias tend to get worse as time goes on. When you meet you fear, your fear level rises (fight)and so does your level of adrenaline. If you avoid the fear ( flight) you will reduce the fear and your level of adrenaline. This is the connection between your fear and your response to it. The result from this is a maladaptive behaviour, often with an avoidance and a rise in anxiety levels, leading to stress and other ways of behaviour and coping strategies. Social learning theory is another approach to behaviourism of Albert Brandura , it emphasizes the importance of observing and modelling behaviours, attitudes, and emotional reactions of others, Brandura pointed out that much of what we learn is in the consequence of observation, indirect rewards/punishments and modelling. (www. psychology. org) What are the behavioural approaches to therapy? Behavioural therapy concentrates on taking away the old responses or conditioning new ones, there are a number of techniques that can be used: * Systematic desensitisation ( experiences in imagination) * In vivo exposure ( experiences in reality) The way in which these techniques work is that it is difficult to feel two opposing states at the same time ie, relaxation and fear. The client will be coached in relaxation techniques and then encouraged to remain relaxed whilst imagining themselves in a mildly frightening situation, once able to do this, they will be encouraged to imagine themselves in a more slightly distressing situation and so on. * Flooding Flooding is a behavioural technique that relies on the idea that it is not possible to maintain a state of fear indefinitely. Flood therapy will expose the client to the fear / situation until their fear drops to normal, the idea that when released from that fear their fear level will drop to a normal and acceptable tolerance. * Selective reinforcement This is based on operant conditioning, and for example: in schools and at home any good behaviour is reinforced by means of reward. * Modelling This makes use of observational learning, the client will watch the therapist/teacher and copy what they do. This gives the opportunity to view adaptive behaviour on which to base a new response. * Cognitive behaviour This is another approach to psychology, the origin of the word â€Å" cognitive† comes from Latin, which means to â€Å"know and understand†. This perspective is directly linked with the internal mental processes of thought, such as memory, problem-solving, thinking and language. The cognitive psychological perspective is seen as a response to behaviourism because cognitive psychologists see humans as rational beings and not as programmed animals with no ability to think. The study of the mental processes is not observable, which does contrast with â€Å" traditional behaviourists ideas†, which is to study only observable ways. The focus of cognitive psychologists is the way the brain processes information ( stimuli) received ( input ) which leads to a certain behaviour ( output ). This process is often compared with the computer function, however this comparison is not too coherent because the human mind/brain, is far more advanced than a computer. Humanistic psychologists see this approach as cold because the cognitive psychologists ignore any emotions any individual may have, and may well prove everything in a way that is too clinical. All mental processes are investigated scientifically, which is good to cognitive behaviour. (I apologize that i slightly went off track with the reference to the humanistic approach, but i felt it very relevant to compare a behavioural approach with the humanistic approaches such as Maslow and Rogers) There is a belief in behavioural therapy that human behaviour does not just happen, but is caused by environmental events that cannot be controlled, and this has been criticised by other approaches for ignoring learning due to evolution. This can also be said about human behaviour and the relevance to food, diet and nutrition. It is a known fact certain foods have chemicals that do alter one’s behaviour, and in the day’s of food being tampered with and injected with growth hormones, one has to be aware of this. It is now at this point in the essay that i will turn to the view of the psychoanalytic one and their view to the behavioural approach in therapy. Psychoanalytic approach to behaviourism One thing that is certain, and that few textbooks of psychology ignore Freud and many are built around his theories† â€Å"Freud’s approach was as logical and his findings as carefully tested as Pavlovs† â€Å"The foundation of Freud’s method-psychic determination and the relentless logic of free association are scientific† â€Å"Freud’s method was to take everything anybody said at any time or place regardless of truth or falsity in terms of external reality to be used a s basic data in revealing the dynamics of the personality† â€Å"Freud devised a means of diagnosing man’s troubles, not of suppressing them, and the emotions we suppress are the mental equivalents that all is not well within the body† (Freud and the Post Freudians. J. A. C. Brown) Freud, first published his psychoanalytic theory of personality in which the unconscious mind played a crucial role. Freud combined the then current notions of consciousness, perception and memory with the ideas of biologically based instincts, to make a new theory of psychodynamics. Freud’s theory, which forms the basis of the psychodynamic approach, represented a major challenge to behaviourism. Freud’s theory of personality was based on the assumption that all behaviour stems from the unconscious mind. He divided the personality into three different parts, that of the id, the ego and the super-ego, which Freud believed were often in conflict with each other. * The id operates on the pleasure principle seeking immediate gratification. * The ego obeys the reality principle and plans for the future * The super-ego is conscious and makes us aware of our moral standards Freud believed that we all have a stream of psychic energy, he called this constant psychic energy the libido, reflecting that the sex drive was a primary life instinct. If this energy was suppressed, the energy would seek out another outlet, such as in dreams and/or neurotic behaviour. Freud believed we go through several personality developmental stages in the early years of life. He called these stages the psychosexual stages. During each of these stages the pleasure seeking impulses of the id focus on a particular part of the body. The first year of life Freud called the oral stage, whereby babies derived pleasure from sucking and/or nursing. The second stage was termed the anal stage, and Freud believed infants derived pleasure from withholding and expelling faeces. The next stage was the phallic stage where the child derived pleasure from his or her genitals. During the phallic stage the child reached a conflict called the oedipal conflict , whereby Freud believed the anxiety caused was the basis of all later anxieties. The oedipal conflict resolved at the latency period, which lasted from the age of seven to twelve, and during this time children became less concerned with their bodies and turned their attention to life skills, and finally adolescence and puberty brought about the genital stage, which is the mature stage of adult sexuality. Freud placed much emphasis on child development believing that if the child at any given time was denied the gratification needed in each stage, then a maladaptive behaviour was to take place, for example: a man might be hostile towards his boss, an older co-worker, and all other â€Å"parent figures† in his life because he is unconsciously re-enacting childhood conflicts with an overprotective parent. The psychoanalyst would help the client recognise his hidden, pent up anger toward the parent, experience it, and trace how this unconscious source of continuing anger and the defences around it have been creating problems. (Psychology Bernstein) Freud believed that many clues to the unconscious lie in the constant stream of thoughts, feelings, memories and images experienced by all people. These clues can be uncovered and understood if the client relaxes defences that block or distort the stream of consciousness. Thus, one of the most basic techniques of psychoanalysis is free association, in which the client relaxes, often lying on a couch, reporting everything that comes to mind as soon as it occurs, no matter how trivial, bizarre, or embarrassing it may seem. Clues to the unconscious may appear in the way thoughts are linked, rather than in the thoughts themselves. For example: if the client stops talking or claim that their minds are blank, the psychoanalyst may suspect that unconscious defence mechanisms are keeping threatening material out of the consciousness. The interpretation of dreams is another one of Freud’s ideas, and psychoanalysts believe that dreams express wishes, impulses and fantasies that the dreamer’s defences keep unconscious during waking hours. The psychoanalyst will look at the client’s thoughts and behaviours, and will help the client to become aware of all the aspects of their personality, including the defences and the unconscious material behind them. The basic strategy is to construct accurate accounts of what has happened to the client ( but has been â€Å" forgotten†) and what is happening to the client ( but is not understood), and in this way help the client to see their maladaptive behaviour towards their life. â€Å"The psychodynamic approach emphasizes internal conflicts, mostly unconscious, which usually pit sexual or aggressive instincts against environmental obstacles to their expression†( Psychology Bernstein) â€Å"The psychodynamic approach holds, that all behaviour and mental processes, reflect constant and mostly unconscious struggles within each person. Usually these struggles involve conflict between the impulse to satisfy instincts or wishes( for food, sex or aggression for example ) and the restrictions imposed by society. From this perspective, a display of violence ( or hostility, or even anxiety)reflects the breakdown of civilizing defences against the expression of primitive urges â€Å"(Psychology Bernstein) â€Å" the psychodynamic approach assumes that if clients gain insight into underlying problems, the symptoms created by those problems will disappear† ( Psychology Bernstein) Conclusion Although there are clear divisions in these two approaches, there is a case that the perspectives and the research, have contributed a great deal to understanding human behaviour. Therefore it is worth remembering that psychology is a dynamic science and new theories and experiments are conducted every day. As technology advances so does the field of psychology, and the study of human behaviour needs to be with the use of all the approaches that are available, whether it be behaviourism, psychoanalytic, psychodynamic, Jungian, humanistic, integrated or whatever the approach that is being used. After all, we are all unique, and one cap certainly does not fit all! However, because the classical psychoanalytic treatment may require as many as three to five sessions per week, usually over several years the cost is of consideration both in private practice and within the national health system, and this may well reflect the reason why the behavioural approach of CBT/REBT is widely used within such quarters. ( Psychology Bernstein) REFERENCES First steps in counselling Sanders 2010 Freud and the Post Freudians J. A. C. Brown 1985 www. psychology. org Psychology Third Edition Bernstein, Stewart, Roy, Srull, Wickers 1994 Behaviourists Explain Maladaptive Bbevaviour in Terms Behaviourism was first developed in the early 20th century by an American psychologist John B Watson, who at the time was working in the field of animal psychology. He believed that all behaviour was observable and therefore scientific, and worked on the principle and study of the association between a stimulus and response. Watson did not deny the existence of inner experiences, but insisted that they could not be studied because they were not observable ) Watson’s stimulus and response theory of psychology claimed that all complex forms of behaviour – emotions, habits etc – are seen as composed of simple muscular and glandular elements that can be observed and measured, and that emotional reactions are learned in much the same way. Watson aimed to prove his beliefs with laboratory experiments, and one of these experiments was known as â€Å" The Little Albert Experiment†. Little Albert was a small young boy of about 18 months of age , Young Albert would sit happily on the floor and play with a white rat. Young Albert did not like loud noises, and on the presentation of the rat, scientists would clang two metal rods together behind Young Albert’s head, which resulted in screaming from young Albert. The result of this â€Å" conditioning† experiment was that Albert came to associate the rat with fear, and on following presentations of the rat, young Albert displayed considerable fear. Around the turn of the 20th century, another American psychologist Edward Lee Thorndike, investigated how animals learn, in one experiment he placed a cat in a â€Å"puzzle box† and measured the time it took to escape. Over a number of trials, the time taken to escape decreased, and from this observation he developed the â€Å"law of (positive) effect†, which states that any behaviour leading to a positive outcome will tend to be repeated in similar circumstances. If we like the consequences of our actions then the actions are likely to be repeated, this ype of learning was known as operant conditioning . Thorndike’s work was developed by such behaviourist’s such as B. F. Skinner. Skinner approach to psychology was scientific, his views came from Darwin’s theories of evolution. Skinner focused on the environment as a cause for human behaviour, he did not think that people acted for moral reasons, believing they reacted in response to their environme nt. For example: a person might do a good thing not for moral reasons, but for the rewards received for the act. Skinner believed that the mental process was irrelevant. To prove his theories skinner invented what is now referred to as the â€Å" skinner box†. This was a small box with a lever mechanism inside that dispensed a food pellet when pressed. Many experiments were done using this box system, and in one of these experiments a rat was rewarded with a food pellet on every press of a lever ( condition A). In another condition ( condition B ) the rat was only rewarded with a food pellet only sometimes when pressing the lever. They found that rat B pressed the lever much more! Why was this? Because the lever pressing was only occasionally rewarded, it took longer to figure out that in no longer worked. Skinner believed that reinforcement is a key concept in behaviourism, that it increases the likelihood that an action will be repeated in the future, however, punishment on the other hand, will reduce the likelihood that an action will be repeated. For example: shouting at a child who is behaving in an irritating way, might in fact lead to the behaviour appearing more frequently. The shouting therefore, is seen as reinforcing( providing attention) rather that punishing. Ivan Pavlov was a Russian physiologist who studied the digestion of dogs, he found that laboratory dogs would salivate at the sight of a food dish, from this he reasoned that the dogs learned an association between the dog bowl and the food it usually contained. In behavioural terms the food ( the unconditioned stimulus or UCS) had been associated with the bowl ( the conditioned stimulus or CS) giving rise to the conditioned response or CR of the dog salivating at the sight of the bowl. In these terms the unconditioned response or UCR would be the dog salivating at the sight of food. In further experiments a bell was continually rung immediately before feeding, Pavlov was able to condition a dog to salivate whenever a bell was rung. After a period of conditioning, Pavlov discovered the dog would salivate at the sound of a bell even if no food was forthcoming, and by pairing the conditioned stimulus of the bell with a light, he could get the dog to salivate at the presentation of the light only, even though the light and the food had never been presented together. This type of conditioning demonstrates how readily behaviour will form predictive associations. This learnt behaviour was called classical conditioning. In terms of human behaviour classical conditioning involves involuntary behaviour such as a fear response, they can be elicited, meaning you can do something that produces an involuntary response. Operant conditioning involves voluntary behaviours. Voluntary behaviours are those that cannot be made to happen, meaning that you cannot get those behaviours until someone carries them out. Behavioural approaches assume that what is learned may be unlearned, and explains why phobias tend to get worse as time goes on. When you meet you fear, your fear level rises (fight)and so does your level of adrenaline. If you avoid the fear ( flight) you will reduce the fear and your level of adrenaline. This is the connection between your fear and your response to it. The result from this is a maladaptive behaviour, often with an avoidance and a rise in anxiety levels, leading to stress and other ways of behaviour and coping strategies. Social learning theory is another approach to behaviourism of Albert Brandura , it emphasizes the importance of observing and modelling behaviours, attitudes, and emotional reactions of others, Brandura pointed out that much of what we learn is in the consequence of observation, indirect rewards/punishments and modelling. (www. psychology. org) What are the behavioural approaches to therapy? Behavioural therapy concentrates on taking away the old responses or conditioning new ones, there are a number of techniques that can be used: * Systematic desensitisation ( experiences in imagination) * In vivo exposure ( experiences in reality) The way in which these techniques work is that it is difficult to feel two opposing states at the same time ie, relaxation and fear. The client will be coached in relaxation techniques and then encouraged to remain relaxed whilst imagining themselves in a mildly frightening situation, once able to do this, they will be encouraged to imagine themselves in a more slightly distressing situation and so on. * Flooding Flooding is a behavioural technique that relies on the idea that it is not possible to maintain a state of fear indefinitely. Flood therapy will expose the client to the fear / situation until their fear drops to normal, the idea that when released from that fear their fear level will drop to a normal and acceptable tolerance. * Selective reinforcement This is based on operant conditioning, and for example: in schools and at home any good behaviour is reinforced by means of reward. * Modelling This makes use of observational learning, the client will watch the therapist/teacher and copy what they do. This gives the opportunity to view adaptive behaviour on which to base a new response. * Cognitive behaviour This is another approach to psychology, the origin of the word â€Å" cognitive† comes from Latin, which means to â€Å"know and understand†. This perspective is directly linked with the internal mental processes of thought, such as memory, problem-solving, thinking and language. The cognitive psychological perspective is seen as a response to behaviourism because cognitive psychologists see humans as rational beings and not as programmed animals with no ability to think. The study of the mental processes is not observable, which does contrast with â€Å" traditional behaviourists ideas†, which is to study only observable ways. The focus of cognitive psychologists is the way the brain processes information ( stimuli) received ( input ) which leads to a certain behaviour ( output ). This process is often compared with the computer function, however this comparison is not too coherent because the human mind/brain, is far more advanced than a computer. Humanistic psychologists see this approach as cold because the cognitive psychologists ignore any emotions any individual may have, and may well prove everything in a way that is too clinical. All mental processes are investigated scientifically, which is good to cognitive behaviour. (I apologize that i slightly went off track with the reference to the humanistic approach, but i felt it very relevant to compare a behavioural approach with the humanistic approaches such as Maslow and Rogers) There is a belief in behavioural therapy that human behaviour does not just happen, but is caused by environmental events that cannot be controlled, and this has been criticised by other approaches for ignoring learning due to evolution. This can also be said about human behaviour and the relevance to food, diet and nutrition. It is a known fact certain foods have chemicals that do alter one’s behaviour, and in the day’s of food being tampered with and injected with growth hormones, one has to be aware of this. It is now at this point in the essay that i will turn to the view of the psychoanalytic one and their view to the behavioural approach in therapy. Psychoanalytic approach to behaviourism One thing that is certain, and that few textbooks of psychology ignore Freud and many are built around his theories† â€Å"Freud’s approach was as logical and his findings as carefully tested as Pavlovs† â€Å"The foundation of Freud’s method-psychic determination and the relentless logic of free association are scientific† â€Å"Freud’s method was to take everything anybody said at any time or place regardless of truth or falsity in terms of external reality to be used a s basic data in revealing the dynamics of the personality† â€Å"Freud devised a means of diagnosing man’s troubles, not of suppressing them, and the emotions we suppress are the mental equivalents that all is not well within the body† (Freud and the Post Freudians. J. A. C. Brown) Freud, first published his psychoanalytic theory of personality in which the unconscious mind played a crucial role. Freud combined the then current notions of consciousness, perception and memory with the ideas of biologically based instincts, to make a new theory of psychodynamics. Freud’s theory, which forms the basis of the psychodynamic approach, represented a major challenge to behaviourism. Freud’s theory of personality was based on the assumption that all behaviour stems from the unconscious mind. He divided the personality into three different parts, that of the id, the ego and the super-ego, which Freud believed were often in conflict with each other. * The id operates on the pleasure principle seeking immediate gratification. * The ego obeys the reality principle and plans for the future * The super-ego is conscious and makes us aware of our moral standards Freud believed that we all have a stream of psychic energy, he called this constant psychic energy the libido, reflecting that the sex drive was a primary life instinct. If this energy was suppressed, the energy would seek out another outlet, such as in dreams and/or neurotic behaviour. Freud believed we go through several personality developmental stages in the early years of life. He called these stages the psychosexual stages. During each of these stages the pleasure seeking impulses of the id focus on a particular part of the body. The first year of life Freud called the oral stage, whereby babies derived pleasure from sucking and/or nursing. The second stage was termed the anal stage, and Freud believed infants derived pleasure from withholding and expelling faeces. The next stage was the phallic stage where the child derived pleasure from his or her genitals. During the phallic stage the child reached a conflict called the oedipal conflict , whereby Freud believed the anxiety caused was the basis of all later anxieties. The oedipal conflict resolved at the latency period, which lasted from the age of seven to twelve, and during this time children became less concerned with their bodies and turned their attention to life skills, and finally adolescence and puberty brought about the genital stage, which is the mature stage of adult sexuality. Freud placed much emphasis on child development believing that if the child at any given time was denied the gratification needed in each stage, then a maladaptive behaviour was to take place, for example: a man might be hostile towards his boss, an older co-worker, and all other â€Å"parent figures† in his life because he is unconsciously re-enacting childhood conflicts with an overprotective parent. The psychoanalyst would help the client recognise his hidden, pent up anger toward the parent, experience it, and trace how this unconscious source of continuing anger and the defences around it have been creating problems. (Psychology Bernstein) Freud believed that many clues to the unconscious lie in the constant stream of thoughts, feelings, memories and images experienced by all people. These clues can be uncovered and understood if the client relaxes defences that block or distort the stream of consciousness. Thus, one of the most basic techniques of psychoanalysis is free association, in which the client relaxes, often lying on a couch, reporting everything that comes to mind as soon as it occurs, no matter how trivial, bizarre, or embarrassing it may seem. Clues to the unconscious may appear in the way thoughts are linked, rather than in the thoughts themselves. For example: if the client stops talking or claim that their minds are blank, the psychoanalyst may suspect that unconscious defence mechanisms are keeping threatening material out of the consciousness. The interpretation of dreams is another one of Freud’s ideas, and psychoanalysts believe that dreams express wishes, impulses and fantasies that the dreamer’s defences keep unconscious during waking hours. The psychoanalyst will look at the client’s thoughts and behaviours, and will help the client to become aware of all the aspects of their personality, including the defences and the unconscious material behind them. The basic strategy is to construct accurate accounts of what has happened to the client ( but has been â€Å" forgotten†) and what is happening to the client ( but is not understood), and in this way help the client to see their maladaptive behaviour towards their life. â€Å"The psychodynamic approach emphasizes internal conflicts, mostly unconscious, which usually pit sexual or aggressive instincts against environmental obstacles to their expression†( Psychology Bernstein) â€Å"The psychodynamic approach holds, that all behaviour and mental processes, reflect constant and mostly unconscious struggles within each person. Usually these struggles involve conflict between the impulse to satisfy instincts or wishes( for food, sex or aggression for example ) and the restrictions imposed by society. From this perspective, a display of violence ( or hostility, or even anxiety)reflects the breakdown of civilizing defences against the expression of primitive urges â€Å"(Psychology Bernstein) â€Å" the psychodynamic approach assumes that if clients gain insight into underlying problems, the symptoms created by those problems will disappear† ( Psychology Bernstein) Conclusion Although there are clear divisions in these two approaches, there is a case that the perspectives and the research, have contributed a great deal to understanding human behaviour. Therefore it is worth remembering that psychology is a dynamic science and new theories and experiments are conducted every day. As technology advances so does the field of psychology, and the study of human behaviour needs to be with the use of all the approaches that are available, whether it be behaviourism, psychoanalytic, psychodynamic, Jungian, humanistic, integrated or whatever the approach that is being used. After all, we are all unique, and one cap certainly does not fit all! However, because the classical psychoanalytic treatment may require as many as three to five sessions per week, usually over several years the cost is of consideration both in private practice and within the national health system, and this may well reflect the reason why the behavioural approach of CBT/REBT is widely used within such quarters. ( Psychology Bernstein) REFERENCES First steps in counselling Sanders 2010 Freud and the Post Freudians J. A. C. Brown 1985 www. psychology. org Psychology Third Edition Bernstein, Stewart, Roy, Srull, Wickers 1994

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The evolutionary development of maize Research Paper

The evolutionary development of maize - Research Paper Example In support of this assertion, the findings of the 1980s showed that teosinte correlated with domesticated maize. Thus, the evident variation between maize and teosinte probably might have been as a result of hybridization which can be facilitated by human action. In connection with this, the paper will expound on how and why humans alter the evolution track of maize. The genetic diversity of maize is linked to the multiple domestication of maize. Domestication is one of the processes of evolution of maize where selectivity is employed in determining the final product of the crossing. In other words, species distributions of maize might have changed since the first time maize was domesticated. Due to demand of food, humans selected specific parents and crossed them in order to achieve high yield3. It was as a result of this evolution process of maize that the other evolution process of maize is very hard to determine. In tandem with this assertion, Zeder claims that the selective selection of a gene might have affected the promoter regions of genes in maize hampering with its evolution process4. Bonavia also argues that domestication of maize made man to play with the genetic plasticity of maize in order to achieve a desired grain size5. Additionally, Bonia argues that domestication strongly reduces the sequence of maize diversity in the genes as sociated with the traits that are of importance to man6. In connection with this, a strong selection drastically reduces the genetic diversity of maize. The evolution process of maize has changed significantly for the past few years. This is evidenced by the rapid evolution changes of maize when the human selection of the maize ear is strong. It is also evident that the evolution process of maize advances at a slow pace when the human selection of the ear is weak. Thus, the lack of explanation on the evolution process of maize is as a result of the

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The Struggle Of Oil In America Essay Example for Free

The Struggle Of Oil In America Essay Introduction Since its discovery 150 years ago, petroleum oil has become lifeline of the world, the functional equivalent of blood in the human body. The mechanism driving the entire transportation system from automobiles, airplanes, railways, ships to space rockets is based on utilization of energy of petroleum oil. Petroleum products are also extensively used in a number of infrastructure industries that form the core of industrial processes and basis of existence of modern world. However, the petroleum resources of world are very limited and they cannot endlessly meet human demands. Various estimates have put the total extractable oil stock to exist for another 50-75 years if world continues to consume them at present rate. After that the cost of extraction of remaining petroleum products would become much more than the benefits obtained them and world would require new resources of energy to exist. These concerns have already spawned intense research in alternative technologies to meet the future energy needs in the face of an impending petroleum crisis. United States of America is world’s leading consumer of petroleum products accounting for approximately 25 % of total consumption of petroleum oil world over. In 2003, world’s consumption of petroleum oil stood at around 80 million barrels per day, out of which US’s share was close to 20 million barrel (Hirsch, Bezdek, Wending, 2005). To meet these huge petroleum demands US depends crucially on oil imports that is well above 50 % today and continuing to rise upward. This overwhelming dependence on imported oil poses various strategic and security challenges for US interests in the long run. The sharp oil price increases of 1973 and 1979-81 serve as testimony to the dangers of import dependence. Further as the oil sources would continue to deplete, the prices of oil would steadily and inexorably rise until the level when world is faced with an acute fuel crisis. Based on these observations it’s vital that U.S explores alternative technologies and fuels to sustain its development and growth structure. Oil Imports The continuous rise in U.S oil consumption has forced it to rely increasingly on imported oil to meet its expanding requirements. In the past 50 years, oil consumption fell just on two occasions that were marked with international increase in prices of oil, in 1973 and 1979-81.. Domestic production of oil that peaked in 1971 has fallen since then while oil imports have continued to rise, crossing the domestic supplies in 1994 (EIA, 2005). The net imported oil share in the net oil consumption was 34.8 percent in 1973 which went lowest at 27.3 percent in 1985 but since then it has continued to rise against a dropping domestic production levels (Reaardon, 2002). The upward trend in oil consumption and consequently in oil import have continued to take place despite multiple efforts and policy intervention that government has tried to introduced (Deutch J, Schlesinger J.R, and Victor D.G., 2006, 29). As of today with its 20 million barrel per day consumption U.S is the largest consumer and importer of oil, surpassing the combined consumption of Japan, Germany, China, Russia and South Korea (Reardon, 2004).. The share of oil in total energy produced in USA is just 17.2 percent while in consumption it rises to 40 percent that explains the need for huge oil import. Imports constitute 11 million barrels per day that is more than the aggregate oil import of Japan, Germany, and South Korea (Reardon, 2004). For oil imports U.S relies heavily on Canada, Venezuela and Middle east oil with Canada being the single largest exporter country of oil to U.S. However as a group the OPEC dominates among all the exporters supplying more than 50 percent of total oil imported by U.S (Petroleum Navigator, 2006). The total petroleum imports for U.S stood at over 5 billion barrels in 2005 out of which crude oil constituted 3.69 billion barrels which means that oil accounts for almost three-fourth of the total imports (Petroleum Navigator, 2006). Finished petroleum products constituted the second largest import segment with close to 15 percent contribution. The bulk of the oil consumption takes place in the transportation sector, which accounts for the 69 percent of the total oil consumption in US (Basic Petroleum Statistics, 2007). Overall there are five major sectors accounting for petroleum oil consumption. These sectors, along with their consumption share in year 2005 are (Petroleum-EIA, 2006) Domestic/Household: Consumption in 2005 was 869 thousand barrels of petroleum per day Commercial: 386 thousand barrels of petroleum per day Industrial: 5061 thousand barrels of petroleum per day Electric Power production: 545 thousand barrels of petroleum per day Transportation: 13, 825 thousand barrels of petroleum per day. A breakup of consumption pattern in the transportation sector reveals that consumption stands highest for motor gasoline. Average daily consumption of motor gasoline in U.S, according to Petroleum data (EIA, 2005) is 8933 thousand barrels per day. Distillate fuel oil is the second most consumed petroleum product with daily consumption at 2817 thousand barrels. These figures give a realistic view of inevitable oil import dependency U.S for present and future if it carries on the present rate of consumption. Indeed the chances to curb the massive oil imports are slim considering the fleet of 210 millions vehicle that depend solely upon motor gasoline for their functioning (Hirsch R.L, Bezdek R, Wending R, February 2005, 4). As on 1st January 2006, the total proven oil reserves with U.S was just 21.6 billion barrels, which implies that in future U.S would be forced to rely almost completely on oil imports for its entire transportation requirements. As the closer sources shall run dry, U.S’ dependency would shift to further sources from where oil must be transported over vulnerable supply lines, leading to rise in global oil price. The greater risk is certainly compromising with U.S national interests. The oil supply lines would always be at risk against subversive elements requiring another set of huge investment in ensuring safe transportation of oil to U.S onshore facilities. It will also place U.S interests in the hands of oil cartels such as OPEC that may freely manipulate oil supplies according to their own interests. The shortage of oil would be more manifest in coming times as oil demands are growing world wide, especially in China and India with rapidly expanding economy, transportation system and consequently requirement of petroleum oil. Even at present consumption rate there are grave uncertainties on the secure prospects of future supplies within next 50 years time frame, and the rising consumption rates threatens to bring the approaching crisis nearer. United States is thus faced with a great responsibility to secure its future interests without sacrificing its present requirements and needs. This issue forms the topic of the next section. Part II: Alternative fuel technologies The impending oil crisis has finally stirred policy makers in US. A number of approaches are suggested that include a. imposing taxes on oil consumption b. using tradable gasoline permits and c. exploration of new sources of oil ( Deutch J, Schlesinger J.R, Victor D.G. 2006 ). However, the pressing need of situation demands measures that would sustain the present structure while safeguarding the future against depleting sources and rising petroleum prices. As the world’s oil reserves are finite, even measures such stagnating oil consumption and using oil more efficiently are just helpful in delaying the inevitable without offering any permanent solution to the issue. Oil reserves are going down steadily and within a couple of decades prices will soar up inexorably disrupting the economy, industry and society in turn. The only practical solution to this problem is technological innovations in energy field that can reduce dependence on petroleum oil by providing alternative and sustainable sources of energy. It shall serve two immensely useful purposes that are a. minimizing U.S dependence on foreign oil and b. preventing the environment from damages associated with use of petroleum oils and products. The certainty of oil exhaustion has inspired efforts from both government and corporate sector to research and develop the new fuel technologies as a providential measure for survival, growth and progress in forthcoming days of oil crisis. Past decade has seen great thrust on technological researches in alternative fuels. Various new techniques and models have already been introduced in the market to test their viability and capacity to successfully replace petroleum as chief source of energy. Most of these innovations are specifically aimed at transportation sector owing to its liability as chief consumer of petroleum oil and as principle cause of soaring oil imports. Due to distinct requirements of different sectors in transportation, the technologies vary. Passenger vehicles, public transport vehicles and freight transportation carry specific needs that are difficult to be met by a single alternative fuel technology.   Some of the major and most popular of these technologies, where majority of research and development has taken place, are (Aldrich, 1996) 1.Hybrid Vehicle, 2. Bio-diesels 3. Ethanol 4. Hydrogen and 5.Solar energy Following section discusses the technology used in each of these new vehicle-systems and their benefits over conventional gasoline based internal combustion engine. Hybrid Vehicles: As the name suggests, hybrid vehicles combine dual technologies for their operation. Technically they are hybrid electric vehicle with an electric motor that drives the vehicle (Hoogma, Kemp, Schot and Truffer, 2002, 41 ). In the case of a typical electric vehicle, hydrogen fuel cell or chemical batteries such as advanced sealed lead battery, nickel cadmium and lithium ion are used for auxiliary power (Aldrich, 1996). However in the hybrid electric vehicles, the electric drive technology is combined with a gasoline-based power generator for running the electric motor and charging the batteries. Hybrid vehicles are either full hybrid or mid hybrid. A full hybrid vehicle can move forward from standstill purely on electric power while a mid hybrid requires gasoline power for initial movement, although both technologies concentrate on maximum utilization of electric motor power while reducing the use of gasoline as far as possible (Hybrid Terms, 2007). The electric motor and internal combustion engine (ICE) are connected either in parallel or in series in a hybrid vehicle. In parallel hybrid cars, power to engine is supplied by both the electric motor and internal combustion engine while in the series hybrid car the gasoline engine powers the electric motor and batteries to generate electricity, without directly providing power for the vehicle (Hybrid Electric Vehicles, 2007). There is another category of hybrid vehicles, called as ‘plug-in hybrid’ that can operate as a full electric vehicle. They require some additional batteries and use electricity net to charge the batteries thereby minimizing gasoline use to its lowest possible levels (Hybrid Terms, 2007). All hybrid electric vehicle use computer that constantly monitors speed, power required and charge conditions of batteries (Hybrid Electric Vehicles, 2007). Bio-diesel: Bio-diesel, as the term suggests, is a type of renewable fuel obtained by agricultural products and used as fuel in heavy-duty vehicles. The major sources currently under research for bio-diesel are soybean, rapeseed, corn, cottonseed, peanut, sunflower, and canola (Aldrich, 1996, 85). The process of making bio-diesel involves use of an alcohol such as methanol which is treated with oil of selected agricultural produce to form glycerin followed by separation of fatty esters, recycling of excess alcohol and purification of esters to produce a fuel that bears remarkable closeness to diesel, however with higher octane number (Aldrich, 1996, 85). Currently bio-diesel is used when blended with petroleum diesel, especially in European markets, with commendable results. Ethanol: Ethanol as a very long history as an alternative fuel, and it was tried in even 1880 as a fuel option for Ford cars (Aldrich, 1996, 51). Ethanol is derived from agricultural produces by process of fermentation and distillation to form a high-octane liquid fuel. Normally ethanol is not used alone as a fuel, instead it is blended with gasoline in ratio of 85 percent ethanol and 15 percent gasoline to form a fuel E-85, which is approved as an alternative fuel in US (Ethanol, 2007). The vehicles run on this fuel are called as flexi fuel vehicles. Ethanol has emerged as a successful alternative to fossil fuels in Brazil where more than 4 million vehicles on ethanol based fuel and it is finding increasing application in US as well. The benefits of using ethanol are multifold and they include (Ethanol, 2007) Hydrogen: There are great interests in using hydrogen as fuel in transport industry due to the great flexibility of options and performance it offers. Hydrogen can either be used as fuel in place of gasoline in internal combustion engine or it can be used as energy carrier in fuel cells, the latter being the major research area in automobile sector (Aldrich, 1996, 87). Solar Power: Use of solar power as energy in transportation sector has been subject of intense technological research. While the solar energy has found wide application as domestic energy supply, there are difficulties in their application in transport sector. Photovoltaic cells, that absorb sunrays to provide electricity, are inefficient under the current technology strains and unable to generate even a fraction of required power to drive a normal passenger vehicle. However, solar power has turned as a dependable source of energy in areas other than transport. All the initial costs are high in maintaining a solar energy power plant, its been shown that with increasingly sophisticated technology and wider application the cost of installation as well as generation of electricity can get comparable to normal power plants (Borowitz, 1999,112). Mass Transport System Apart from introducing alternative fuel and technologies to replace and minimize fossil fuel consumption, another area where fuel consumption can be easily reduced is creating a more robust and functional public transport and mass transit system. It is cost effective and time consuming to redesign the existing public transport system, especially in major cities, to cut down fuel consumption by reducing number of vehicles on the road. While airplanes are already a popular and heavily used long distance intercity mass transit system, there are many available areas of intervention in short distance intercity and intra-city transport to provide fast and reliable transit facilities while simultaneously reducing traffic, freeing up space on roads and parking and moderating fossil oil consumption. The transportation system of US, excluding freight transport, is presently divided in two broad categories a. privately owned individual all purpose vehicle transport system and b. public transport system consisting of buses, trains, trams, and metros under the control and maintenance of public administration and public transport companies ((Hoogma, Kemp, Schot and Truffer, 2002, 36-37). Public transport system is usually characterized by low cost, fuel-efficient transit system capable of carrying large number of people on a fixed route (ibid). It has been felt over time that a sustainable and efficient fuel policy needs to incorporate advanced public transport system as one of its key focus area. To improve the services of public transport system, increase its popularity and acceptance among people and highlight its role as an efficient and fuel incentive mode of travel, public authorities and corporations are required to introduce some important policy and technological measures. Three policy measures as highlighted by Hoogma, Kemp, Schot and Truffer (2002, 43)   are 1. Developing an integrated public transportation system where a single ticket can be used to commute irrespective of the number of switchovers made in the process. 2 Development of strong travel information structure in the public transport system, which can help people to navigate to their destinations easily. 3. Providing easy payment facility such as smart cards. These policies would greatly enhance the image and services of public transport system. Additionally the light rail and bus services can be expanded to cover specifically high traffic and downtown areas of major cities. An integration of public transport and private vehicle system can be achieved by providing sufficient parking space at stations and depots of public transport system. It would encourage people to use their private vehicles to access public transport system, resolving one of major issues of limited accessibility involved with mass transit system. Conclusion When fossil fuels were discovered around 150 years back, the existing technologies of steam engines were unable to utilize them. However, soon completely new technologies were developed in the face of these new energy sources and they were used to capitalize on the energy content and efficiency of fossil fuels. Soon petroleum fuels revolutionized the way the world moved and worked. The past 100 years of consumption has comprehensively depleted non-renewable petroleum deposits and estimates give another 50 more years before the remaining available sources would get almost exhausted. This fact is indeed a cause of concern, but only if viewed from existing technological frame. Declining petroleum resources offer the signal that its time to make transition towards different energy sources. Countries that would fail to read this signal or close their eyes to it are certainly heading for a major crisis. But fortunately US has the capacity to read these signals and develop reliable intermediate technologies and systems such as hybrid electric vehicle, ethanol and public transit systems that would considerably reduce fossil fuel consumption without adding to infrastructure cost thereby extending the life period of petroleum reservoirs. Meanwhile research can take place on new age technologies such as fuel cell and solar photovoltaic cells to complete replace fossil fuels as a source of energy. It is possible that if government and industry institute providential policy measures, there would be a host of alternative technologies in transportation sector by the time petroleum oil would get exhausted. But the question is that has US opened its eyes to the approaching crisis of oil shortage and if so, then what are the policy measures that are being taken to avert and stultify the crisis. Depleting oil resources are a reality, and it is certain that within decades oil prices would climb to astronomical height, bringing the entire present system to standstill. The whole structure of US is running efficiently on the energy of petroleum and it would collapse if this energy dries up. The responsibility to start transition towards new system, however, is not only of government but of every person because the future of crisis would be a common future. It would a collective exercise upon to use alternative technologies in their personal life, make maximum possible use of mass transit system and send the message to government and industry that people are ready for the great shift from petroleum oil. Reference Reference Basic Petroleum Statistics. Jan 2007. Energy Information Administration. 31st Jan. 2007 http://www.eia.doe.gov/neic/quickfacts/quickoil.html Benefits of Public Transport System-An Overview. 1st Feb-2007. 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